Top 10 Benefits of Virtual Tours
Save Time and Money
With our virtual tours, you will no longer need to physically show every potential buyer the property. Instead, you can send them the link to virtual tour to preview the home to see if they are interested. This saves time and money as you can show the property to more people without having to take the time to physically visit the property. This can especially save time at open houses. If people are able to view the property before visiting in person, they will already have an idea if they are genuinely interested in the property, saving themselves and you from wasting time with a property they are not going to purchase.
Marketing
Easily show what the property looks like and has to offer. Virtual tours reduce the barriers to viewing the property, and more eyes means more potential buyers. Virtual tours are also effectively 24/7 open houses, displaying willingness to work with those potential buyers and making the property more attractive as a whole.
Convenience and Accessibility
Virtual tours can be viewed from anywhere with internet access. They can give people an idea on if they are interested in the property without having to visit. If a person has difficulty touring a home in person, whether due to distance or a physical barrier, a virtual tour can allow them to see it from the comfort of their home.
Competitive Advantage
Virtual tours can make your listing stand out from those without. Having a virtual tour of a listing that is available to view online can draw more eyes versus a listing without, and shows willingness to adapt to new marketing strategies to get more people to show interest in the property. Having a virtual tour can also create a sense of thoroughness in marketing and make the home seem more appealing.
Points of Interest
Points of interest can be placed throughout virtual tours. They can highlight amenities or explain certain features of the space, answering potential questions before they are even asked.
Spacial Context
Compared to only using standard photography, a virtual tour can demonstrate the layout of a property. People can better understand how the property truly looks. Strictly using photos in a listing can leave people guessing where each room is located within the property, while a virtual tour more clearly lays out the totality of the property.
360° Photos
On top of being able to walk through the home, 360° photos are available to see the outside of the home, features such as a pool or spacious backyard, etc. You can easily jump from inside to outside within the virtual tour. This helps highlight all aspects of the property being sold, painting a picture of its entire feel from inside and out.
Social Sharing
Virtual tours can be embedded on your website, sent as a link to customers, and even posted on social media. The ease of sharing a property’s virtual tour increases the amount of prospective buyers.
Increased Website Traffic
Having a virtual tour embedded on or linked to your website will increase traffic to the website. This boosted engagement will generate more visitors to your website and increase your possible buyer pool.
Reduce Bounce Rate
If people click off quickly after visiting your website, it can negatively impact your search engine rankings. A virtual tour provides more opportunity for people to click through your site, which will increase engagement and help push your listing to the top of search results.
